in our own bubble

Client

Scars Foundation

Year

2022

CREATIVE BRIEF / Create an illustration series communicating how sometimes we are so wrapped up in our own thoughts & negative feelings that we feel alone and/or isolated from everyone. We sometimes fail to remember we are not alone and can always reach out to others who are experiencing or experienced the same pain(s) and occasionally we need a friend to help. Develop print material promoting the Scars Foundation including an augmented reality experience.

The target audience are those who suffer from mental health issues and want to talk or those who want to support loved ones who are experiencing mental health issues and making them aware.

role(s)

Illustrator

Art Director

Copywriter

AR Designer

Button
Button

The colors of the individuals in bubbles were chosen to have a warm outside while trapped in a blue cold lonely bubble yet at any moment they could feel that warmth once they are ready to talk to a friend. The second illustration of the woman bursting the bubble has the same meaning regarding the bubble but that one is more for creating awareness for those who do not suffer from mental health but they can be a friend. The background is green to represent mental health awareness month's (May) ribbon.

it all begins with a sketch

I kept in mind while sketching that the goal was to visually communicate a feeling so to not worry too much about details. No faces were included due to being a simple editorial and I believe it helped convey how we hide are true selves as well.

The completed visuals had to be simple but powerful.